Custom Author Website for $300

We're considering adding custom author websites to our offerings.

These would be extremely affordable but worth about ten times what they'll cost. I have nearly 25 years of experience in web development so I work quickly and efficiently and I love doing this.

For $300 (three hundred dollars) one time cost you'll get a custom made WordPress site with a blog and as many pages as you need. It will include all the content you provide, text and images, and will be designed to match your book (or whatever color scheme you provide.) Once the site is created you'll get one round of edits, which includes virtually any changes you like to layout, colors, fonts, text.

There must be a catch, right?

Not really.

What's not included is the domain name and hosting, which you'll have to buy from our preferred hosting company Charlottezweb. Domains are $10 per year and hosting is $52 per year. We also provide managed hosting; we charge $25 per year for domains and $125 per year for hosting. Managed hosting means we keep your site backed up, updated, and generally trouble free. It does not include updates, which you can do yourself easily. If you already have a domain name we can use that.

To summarize: a unique, custom WordPress site and blog for $300 plus hosting costs.

I want to do this for one author to work out the kinks before I make this a general offering. Whoever says yes first gets it.

Some of My Work

I've done loads of websites over the past 20 years. I haven't been promoting my web business so my most recent work has primarily been for our own businesses, but there are a few for clients here as well.

This site, of course.

My author site.

My author coaching website Someday Box.

My music site, tunehenge.

A site for our client, author Errol Barr.

Custom Massage Work, my massage therapist.

And THAT'S What Makes Our Audit & Consultation Great

A few days ago I interviewed Sue about her audit and consultation process. Frankly, although I sit next to her all day every day, I'm busy creating stuff and don't get into the technical details of her work very often.

I was surprised more than once. Don't tell anyone, but after I found out how much work she puts in and what the client gets back, I'm going to suggest raising the price.

Here's that interview: http://dl.ausoma.com/Ausoma_social-media-audit.mp3

Where Should You Be Selling Your Books?

When I was a kid my brothers and I played a board game called Risk. The goal was to conquer the world. This is our goal as writers, so it's a good analogy, right?

The board was a map of the world. Each player started on one continent with a number of armies. Rolls of the die determined the outcomes of battles, introducing a certain element of chance, but good strategy usually triumphed.

One concept my younger brother never grasped was that one big army defending his borders was stronger than 3 or 4 small ones. But he liked spreading things out, so he'd have 4 armies each in Mexico, Central America, and Colombia rather than putting all 12 in Mexico.

Our older brother would come down through Texas with 6 armies and blow through like Santa Ana. Or whoever would have been blowing from the north.

Like Butter Spread Over Too Much Toast

… more … "Where Should You Be Selling Your Books?"

Personal: Trust Trumps All

Our last post was about making sure your newsletter is relevant, and before that, the effect of ensuring it's anticipated. The final post in this short series is about how being personal trumps them both.

When a stranger interrupts, it's offensive, annoying.

When a close friend interrupts, it's probably just conversation. We do it all the time. Sure, in some settings we're careful to be more formal, to listen politely until the other person is done speaking, to use active listening and all those cool techniques for really connecting.

But if you and I are chatting about music and you start raving about Eric Clapton and I butt in with "Clapton has gotten boring; have you heard Steve Winwood play guitar lately?" that's just conversation — friends talk over each other and interrupt and generally treat conversation like a rugby scrum.

And we love it. … more … "Personal: Trust Trumps All"

If It Is Relevant They Will Read

Our last post was about making sure your newsletter is anticipated. Today: what happens when it's relevant.

If your favorite show is interrupted so Bob can yell at you about his low low life-insurance prices, you'll resent it. (Maybe you'll just numbly endure, but we'll call that "resentment" for now.)

If your favorite show is interrupted so the National Weather Service can alert you to a life-threatening situation hovering over your rooftop, you won't resent it, you'll appreciate it.
http://www.freeimages.com/photo/bad-weather-1398005
It wasn't personal.

It wasn't anticipated.

When the level of relevance reaches 100% personal and anticipated can drop to zero and the message will still be appreciated.

… more … "If It Is Relevant They Will Read"