Teleseminar: 6 Ways to Market Your Nonfiction Book on Twitter, Facebook, and LinkedIn

Event Date: February 28, 2018 | Time: 10AM PST / 1PM EST

Nonfiction Authors AssociationJoin me on the weekly Nonfiction Authors Association teleseminar as I share 6 Ways to Market Your Nonfiction Book on Twitter, Facebook and LinkedIn.

What We Will Discuss

  • Why a nonfiction author would market their book using social media
  • Basic Dos and Don'ts for social media marketing (my 6 Principles of Social Media)
  • Tips for more advanced social media users
  • My favorite ways for marketing your book on Twitter, Facebook, and LinkedIn

How to Participate

Live access to the weekly teleseminars is free to all Nonfiction Authors Association members. Anyone can join as a free Basic member. Learn more about how to participate here

Writing for Your Nonfiction Email List

Your nonfiction email list subscribers may have signed up when you offered a valuable free report. Perhaps you shared tips from your book. To keep your email list subscribers you'll need to continue offering valuable content with each email you send. When you do this your readers will come to know that you are an authority in your field. It's you they'll turn to when they need information on the topic you're an authority on.

Don't hold back thinking you'll save it for your next book. You can still include it in the book, perhaps expanded with more details and statistics. In fact, you'll be more likely to sell more books to your list because they will have a taste of what's in it. As with any other marketing, remember the 80/20 rule and provide 80% content to 20% book marketing in your emails. … more … "Writing for Your Nonfiction Email List"

How to Get Book Reviews

Book reviews help your potential readers decide if your book is right for them. (They also help folks determine that your book isn't right for them, which helps your real fans self-identify.) The more reviews you have, the better your potential readers can determine if it’s a book they want. There are several ways to get book reviews.

One way is to be proactive and ask your readers for an honest review. You can include a request for a review at the end of your book – both in your print copies and digital versions. You might say, “Thank you for reading my book. I hope you enjoyed it. If you found the book useful, please leave a review on Amazon. Reviews keep me encouraged to keep writing.” Include a link to your book page so it will be easy for them to find it to review.

Another source of reviews is to ask those who have written a cover blurb. Once the book has been published, ask them if they would mind posting their review on Amazon.

On Amazon, find reviewers of similar books who include contact information in their profile. Reach out to them with a message such as “I saw you reviewed [title of book in same genre as yours]. I wondered if you’d be interested in reading [title of your book]. I’d be happy to send you a free digital or print review copy. I’d appreciate your honest review at Amazon. Thank you.”

There are other online reviewers and bloggers who review as well. If you offer to send them an ARC (Advanced Review Copy), they may be more than happy to post an online review or review the book on their blog.

… more … "How to Get Book Reviews"

Nonfiction Writers Conference 2017

2017 Nonfiction Writers Conference

The 7th annual Nonfiction Writers Conference returns May 3-5, 2017.

I've been working with Stephanie Chandler, Founder of the Nonfiction Writers Conference, since its beginning. The conference is always full of valuable information and resources for nonfiction authors. Since most of my clients are nonfiction authors, I highly recommend you attend. I always learn something new about handling social media for my nonfiction author clients as well.

This event is completely virtual; attendees participate via phone or Skype, with 15 speakers over three days. Speakers for NFWC 2017 include:

… more … "Nonfiction Writers Conference 2017"

9 Ways Authors Can Reach More Fans and Readers

9 Ways Authors Can Reach More ReadersAuthors, both fiction and nonfiction, want to connect with fans and readers. Here are nine ways authors can expand their reader base and create more engagement.
… more … "9 Ways Authors Can Reach More Fans and Readers"