Practice Your Interview

Practice makes perfect.

Practice your interview answers so you know them well and sound natural. The interviewer may change the order of the questions. Being well prepared means you’ll be able to smoothly answer any question they ask, whenever they ask it.

Time your answers.

This will help you stay within your allotted time. Your host will appreciate it if you don’t run over. Some use a recording program that will stop recording after a certain time period. You don’t want your interview cut short!

What is Your Interview Message?

Before you even pitch yourself as a guest to be interviewed, know what your objectives are.

Do you want listeners to buy your book? Buy a service you’re offering? Subscribe to your newsletter? Attend an event?

While you may have many goals, you can only have one primary goal. That’s what “primary” means. Choose one.

  • Prepare your main message with that objective in mind.
  • Prepare three key points to deliver that main message.

The Series

January: Interview Tips for Nonfiction Authors
February: Are You Prepared for Your Interview?
March: What is Your Interview Message?

Grow Your Nonfiction Author Business in April

It’s the start of a new quarter and tax month. This month’s tip to grow your author business:

Review your bookkeeping records with your accountant

What brought in the most revenue last year? Speaking engagements? Book sales? One-on-one coaching?

What brought that business to you? What path did your favorite clients take to find you? Knowing the first step on that path helps you amplify that step, and solidify the path from stranger to client.

Write down three things you can do to do more of what brought in the most revenue.

Share in the comments below what brought in the most revenue for your author business last year.

The Series


Client Corner: Book Launch of The Healing Power of Girlfriends

I’m excited to announce the official book launch date of our client’s book! Tomorrow, March 8, 2019, to coincide with International Women’s Day, Deborah Olson launches The Healing Power of Girlfriends: How To Create Your Best Life Through Female Connection.

The Healing Power of Girlfriends
Buy the book at Amazon.

Deborah published the book with the assistance of Jera Publishing.

Advance praise for the book:

Deborah Olson details the anatomy of friendship and explains how these components work to strengthen bonds and create flow. Research shows that our happiness correlates to our social relationships; so does our health. This book is a delightful roadmap to cultivate and nurture our circle of connections. The Healing Power of Girlfriends is an engaging, upbeat, and inspiring five-star read. – Laurie Buchanan, PhD, holistic health practitioner, transformational life coach, and  ward-winning author

To learn more about our Social Media Book Launch packages and how we support our clients, click here.

“To my social media expert, Sue Canfield, thank you from the bottom of my heart for your stellar efforts to bring the news of my first book to the world through social media. You and your team are exceptional and visionary, and I cannot imagine the past several months preparing for this book launch without you on board.”—Deborah Olson

Grow Your Nonfiction Author Business in March

As a follow up to last month’s tip, this month’s tip to grow your author business is:

Join and Participate in LinkedIn Groups

If you’re already in a group and participating, join another one. A good place to start is to join a group many of your connections are in. What groups is the person you had your get-to-know-you chat with last month in? Join. The key to groups is to participate in discussions, adding your valuable point of view. Once you’ve done that, you can start your own discussion.

One group I’m a member of that you might find useful is Book Marketing Tips.

What groups are you in? Leave a link in the comments so I can check them out.

The Series