Sue specializes in social media book marketing and consultation for nonfiction authors. Since 2006 she has helped dozens of authors create and maintain their social media presence. She writes about using social media to help promote your book at her blog. You can connect with Sue on Twitter and Facebook. She's also a published nonfiction author since 2009 and understands what it takes to market and promote a nonfiction book.
After your interview is a good time to do a review.
How did you do?
Where could you have improved?
Did you miss an opportunity? Why?
How can you avoid missing it in the next interview?
If you get a written transcript or audio recording of the interview, review it and ask a friend to review it. Take notes regarding what you did well, and where you’d like to improve. Review those notes before your next interview.
Remember that if you do this interview more than once, you may get a bit tired of your own voice. However, it’s all new to your audience. Be sure you sound engaged each time you do an interview.
?At the end of your interview, there are a couple final questions you’ll often be asked:
Do you have any final thoughts?—Be prepared to have something to say: repeat your most important takeaway in a single sentence, or raise a point that wasn’t covered and explain where the answer can be found on your website or in your book. It should include a call to action, which might include the next point.
Where can people learn more about you or purchase your book?—Practice your reply before the interview so it sounds natural. Written notes help; it’s easy to get confused in the rush of the moment.
What’s the most unusual question you’ve been asked in an interview? How did you respond?