- Before you get on the air, make sure your voice is ready.
- Warm up your vocal cords by drinking some warm water or tea.
- Have water nearby during the interview in case your throat gets dry.
- If you need to cough, turn your ahead away.
- Practice aloud a few minutes before you get on the air.
- Smile. Your voice will come across as cheerful and friendly. No one else may see you but you’ll feel more confident.
As a follow up to last month’s tip, this month’s tip to grow your author business is:
Join and Participate in LinkedIn Groups
If you’re already in a group and participating, join another one. A good place to start is to join a group many of your connections are in. What groups is the person you had your get-to-know-you chat with last month in? Join. The key to groups is to participate in discussions, adding your valuable point of view. Once you’ve done that, you can start your own discussion.
One group I’m a member of that you might find useful is Book Marketing Tips.
What groups are you in? Leave a link in the comments so I can check them out.
This month’s short tip to help your grow your nonfiction author business is: Schedule a get-to-know your chat with someone you’re connected with on LinkedIn. Take this opportunity to see how you can help them in their business. You may find your own business grows in unexpected ways.
Here’s an article I wrote about how I do this.
I’d love to get to know you and your business better. Use this link to schedule a call with me so I can know who best to refer to you.
Your interview may be as a guest on a podcast, webinar, or teleseminar. Interviews help build your author business, so you want to be at your best.
First, be sure you have the correct date and time on your calendar. Is your interviewer on the East coast and you’re on the West coast? Their 9am is your 6am! Make sure you get it right by using TimeandDate.com.
Set aside enough time for the interview. It may only be a 30-minute interview. But the interviewer may ask you to be on the line 5-10 minutes before and/or after the interview to prep and wrap up.
As you can tell from the 4 week silence, our travel interrupted our blogging. Work went on, clients were pleased, clients were acquired, all those aspects kept on rolling.
It’s tricky, isolating priorities and staying focused. Entrepreneurship is a juggling act; there’s not a single day where you get everything done. (Sue keeps saying “I have so much to do and I’ll never get it all done!” and I keep saying “Good; that’s how the bills get paid.” I am an expensive dependent so I need her to stay busy.)
Now that we’re home (okay, now that we’ve been home for 13 days) I’ll be making sure one of us posts something at least weekly (instead of posting weakly. Yes, I crack me up.)
Sue spent some time filling the pipeline with a pair of live events. Check ’em out:
- Your Partner in Success Radio Show with Denise Griffitts: Expert Social Media Strategies for Authors
- Uppercase Conference: How to Magnify Your Social Media with Blogging and Email Marketing