You may have concerns about using a social media consultant because you aren’t sure if they will communicate effectively. So how do you communicate with a social media consultant that you may never even meet in person?
With today’s advanced technology, the issue of communication is easily resolved. In addition to using the telephone, most solo professionals communicate using email. In addition, there are online collaboration tools, Skype, Free Conference Call, GoToMeeting and a host of other online tools to keep in touch.
There are some basic tips to keep in mind to ensure effective communication with your social media consultant. First, let your social media consultant know how you best communicate. Is it by phone, email, or some other method? Once this is established, your social media consultant can be sure your primary communications are done by this method. Some of my clients prefer the telephone or text, others email. By communicating the way they prefer, the client feels more at ease.
Another important aspect of communication is to determine how often you want to communicate with your social media consultant. Do you want Friday afternoon updates on a weekly basis by email? Or would you rather talk by phone every Monday morning? It’s important to have enough communication with your social media consultant so you feel your online presence is being addressed and handled in a timely manner. This is especially important if there are deadlines to meet.
Perhaps most important is to be clear in your communications. Clearly explaining what you expect of your social media consultant will make everyone’s job easier. Communication works when both you and your social media consultant are committed to making it work.
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