Series: Podcaster Interviews

iDigress Podcast with Host Troy Sandidge

Posted on by Sue L Canfield
This entry is part [part not set] of 13 in the series Podcaster Interviews

1. Tell us about your podcastTroy Sandidge photo

iDigress Podcast is a fast-paced, energetic, value-packed podcast covering Marketing, Business, Strategy, and Social Media infused with culture. The podcast is very digestible, with all episodes under 20 minutes with key takeaways. This would be a beneficial podcast for SMBs (Small-Medium Businesses), Entrepreneurs, Start-ups, Sidehustlers, and even National Brands. I provide successful digital marketing tips, strategies, systems, solutions, and frameworks during each episode. A new episode is released every Wednesday.

2. Why did you start this podcast?

I didn’t see too many podcasts in my field that articulated things and connected culture from a BIPOC perspective. Not only that, I wanted to provide an audio experience that is different from the norm. I wanted the podcast to educate, engage, entertain as well as spark curiosity and provide insight that could be utilized immediately.

3. How long have you been podcasting?

I’ve been appearing as a guest (and even sometimes co-hosts) for the past 4 years on podcasts on Marketing, Social Media, Faith, Motivation, Business, Technology, etc. With everything going on in 2020, I thought it was time I created my own to connect and grow with my community in new ways.

4. What do you look for in a guest?

A guest would be one who can provide unique experiences no matter what industry they are in or phase of their career, as long as their story and insight can connect back to either Marketing, Business, Social Media, Strategy, or Culture. You’ll notice I currently don’t have guests on the show, as the podcast isn’t an interview-themed style show. But there is a list where guests can be added and will be part of the show at pivotal podcast episode milestones.

5. How can listeners find you?

Podcast – search “iDigress” (all one word) on your favorite place you like to listen to podcasts
Troy’s Social – social media is @FindTroy on all social platforms

6. Is there anything else you’d like to share?  

I’d like to leave my Marketing Philosophy for thought:
“Imagination is the Engine.
Content is the Fuel.
Social Media is the Roadmap.
Marketing is the Roadmap.
Sales is the Destination.
Culture is the GPS.”

Troy Sandidge Bio:

Troy Sandidge is a renowned marketing strategist who empowers brands to increase social engagement, elevate brand authority, and maximize revenue through his D.A.R.T. Marketing Methodology™ and C.L.O.V.E.R. Business Framework.™

As a former Vice President of a Chicago create agency and currently the Chief Strategy Officer of a national brand agency, Troy has over 10 years of experience navigating brands through the “digital universe.” He is also an international speaker known for his dynamic energy and frequent use of acronyms. 

Brands partner with Troy to build personalized solutions to their marketing problems and dilemmas. He leverages the power of social media, relationship marketing, community building  to achieve the results brands want. Troy is a Leading Source of Successful Social Media Marketing Solutions by the New York Weekly and a Los Angeles Wire’s 30 Under 30.

The marketing strategies, systems, and solutions Troy develops for SMBs to Fortune 500 companies have cumulatively generated millions in revenue and counting.

Lorraine Ball, Host of More than a Few Words Podcast

Posted on by Sue L Canfield
This entry is part 1 of 13 in the series Podcaster Interviews

Tell us about your podcast. Lorraine Ball

More than a Few Words (MTFW) is a marketing conversation for business owners.

Why did you start this podcast?

It started as a conversation with friends. When someone would drop by Roundpeg, Lorraine would pull out her iPhone and record a bit of banter. From those first, informal interactions with local marketing professionals, authors, and entrepreneurs, More than a Few Words, a marketing podcast was born.

Over the last decade, we’ve experimented with lots of formats including 30-minute live episodes, complete with a call-in number and a real-time Twitter feed. There were half-baked marketing ideas, conversations with marketing celebrities, lots of laughs, and good information along the way.

Today, the ten-minute conversations are heard by business owners around the world looking for practical tips and a little bit of marketing inspiration.

How long have you been podcasting?

First episode was January 7, 2010.

What do you look for in a guest?

Marketing pros, with a quick tip or idea. The programs are short so business owners can put the ideas into action quickly.

How can listeners find you?

Look for MTFW wherever you listen to podcasts.

Entrepreneur, author, professional speaker, and host of More than a Few Words, Lorraine brings creative ideas, practical tips, and decades of real-world experience to every conversation.

After spending too many years in Corporate America, Lorraine said goodbye to the bureaucracy, glass ceilings and bad coffee. Today you can find her at Roundpeg, a digital agency in Carmel, Indiana, building smart strategies for businesses who want to use internet marketing to grow.

Author, professional speaker and the host of More than a Few Words, a weekly, marketing conversation for business owners, Lorraine brings creative ideas, practical tips and decades of real-world experience to every conversation.

Her articles on marketing, team building, and business development have been featured in many publications including Contracting Business, The New York Forum, The ACH&R News, Indianapolis Business Journal, and the Carmel Business Leader.  Her blog, Business Notes from Roundpeg has a solid loyal following and has been listed among the best business blogs in Indiana

In her spare time, she loves to travel and take photos.  You can see her photos at lorraineball.com

Lorraine has a BA from Queens College, City University of NY, and an MBA from the University of Texas at Dallas.

Engage for Success Radio Show Interview

Posted on by Sue L Canfield
This entry is part 2 of 13 in the series Podcaster Interviews

I asked the team at the Engage for Success Radio show to tell us about it:Engage for Success radio show

The Engage for Success movement is an inclusive movement committed to the idea that there is a better way to work by releasing more of the capability and potential of people at work. We spread the word about employee engagement and shine a light on good practice, inspiring people and workplaces to thrive. And we’re widely supported across the UK involving the public, private and third sectors. Our radio podcast is recorded live once a week and then available on our website and via all the usual routes. It was founded in 2012 and usually booked up 6 months ahead.

Why did you start this radio show?

To interview interesting people sharing content helpful to leaders interested in employee engagement.

How long have you been doing the show?

Since December 2012.

What do you look for in a guest?

Interesting people all over the world who are leaders in business and have something valuable to say about employee engagement.

How can listeners find you?

Apple podcasts, engageforsuccess.org. Blogtalkradio, Soundcloud.
Engage for Success radio is an award winning, long running podcast focusing on employee engagement, by the national movement Engage for Success.

Wei Houng, Host of The Money Lab Podcast

Posted on by Sue L Canfield
This entry is part 3 of 13 in the series Podcaster Interviews

Wei Houng, Host of The Money Lab Podcast

Tell us about your podcast

The current and most active podcast is called “The Money Lab” which is all about entrepreneurship and money stories.

Why did you start this podcast?

I started this podcast to help inspire listeners that struggle with bad money stories and money anxiety so that they can breakthrough their money blocks.

How long have you been podcasting?

I’ve been podcasting (and helping others produce podcasts) for close to 10 years now.

What do you look for in a guest?

What I look for in a guest are people who genuinely want to help and inspire others and are willing to be vulnerable with their unique money story and their journey around it.

How can listeners find you?

The podcast can be found here: http://the6figureacademy.com/podcast

Is there anything else you’d like to share?

I’m in the middle of launching a few other podcasts: Tech Punks (technology based podcast about tech), Hey It’s Wei! (personal podcast around unlocking happiness), and Spiritual Theory (a more esoteric podcast around spirituality). There’s also a more local podcast (Southbay California) that I host for our local chamber but that may not be all that relevant.

About Wei Houng

Wei Houng has made it his passion, purpose, and goal to help people eliminate anxiety around money to achieve financial success and live a 6 Figure Lifestyle.

Success Starts From Within, is his personal mantra.  It came as an “ah-ha” moment while working with one of his own mentors.  The “ah-ha” was that most of his failures were due to him looking outwards for success instead of within.   Soon after, he discovered that to help his clients achieve the results THEY were looking for in money, it was more than just about helping them solely in the area of financial success.

With a background in Computer Science & Engineering and a cohesive minor in Business Management from UCLA, Wei has infused the rapid problem-solving engineering approach in a holistic way to the strategies at The 6 Figure Academy. The holistic side comes from him being a Certified Life Coach, Master Practitioner and Trainer of Neuro-Linguistic Programming (NLP), Master Practitioner of Hypnotherapy, and Master Practitioner of Mental and Emotional Release® Techniques. He is also an ordained minister in spirituality.

Diane Helbig, Host of Accelerate Your Business Growth Podcast [Interview]

Posted on by Sue L Canfield
This entry is part 4 of 13 in the series Podcaster Interviews

This is the first in a series of interviews I’m doing this year of business podcasters and I hope to post at least one a month. If you’d like to be a guest on a business podcast, learn what these business podcasters are looking for in an ideal guest. First up is Diane Helbig, host of the Accelerate Your Business Growth podcast.

Diane HelbigTell us about your podcast

Accelerate Your Business Growth podcast

Featured on Inc.com’s list of 100 Podcasts That Will Make You Smarter, Better, and Wiser, MSNBC’s Your Business, and on the Fit Small Business list of best small business podcasts, this show is designed to help small business owners, salespeople, and aspiring entrepreneurs with the various aspects of business success. We have a great lineup of guests and topics scheduled. We’ll be talking about everything from sales to employee issues; from technology to social media; from work-life balance to exploring uncharted territory. My goal is to help you remove challenges so that you can realize your own success with your business.

Why did you start this podcast?

I started this podcast because I wanted to get as much business information, tips, insights, and ideas into the hands of small business owners as possible. I understood that podcasting provided a great platform for reaching a wide audience.

How long have you been podcasting?

I’ve been podcasting for 10 years.

What do you look for in a guest?

My ideal guest is someone with expertise in an area of business. They want to share that expertise with others and are able to participate in a conversation. They do not talk about themselves, their journey, their business, or their book. The sole focus is on their knowledge and they understand the format is conversational and are comfortable speaking about what they know.

How can listeners find you?

Listeners can subscribe to the podcast at www.blogtalkradio.com/dhelbig or on Apple Podcasts at https://podcasts.apple.com/us/podcast/accelerate-your-business-growth/id385108650

Is there anything else you’d like to share?

I am grateful for the many companies and publicists who send me their clients. I’m also grateful for the people who are experts in their field and give of their time and talent to help my listeners succeed.

About Diane Helbig

Diane Helbig is an international business and leadership change agent, author, award-winning speaker, and podcast host. As president of Seize This Day, Diane helps businesses and organizations operate more constructively and profitably. Diane is passionate about guiding business professionals through the challenges of planning and growing a business.

From strategic planning to sales training to communication, Diane provides expertise based on over 20 years of business leadership and sales experience. Diane’s no nonsense, straightforward approach cuts through the noise and allows clients and training participants opportunities to realistically and enthusiastically implement the plans they devise.

Diane is the author of Lemonade Stand Selling and Expert Insights, and the upcoming book Succeed Without ‘Selling’. She is the founder of the Business Opportunity Network, a business development program where business therapy meets growth.

Diane has been presenting and teaching for over 10 years. She is considered an expert on the subjects of sales, leadership, social media, customer service, and is often contacted to provide her expertise.