6 Ways to Get Your Book Noticed Using Social Media

There are of course many ways to market and get your book noticed on social media. Here are two specific ways for each of the following social media platforms. Some of these are less in-your-face book marketing and more about connecting with people so they want to learn more about you and your book.


  1. Promote interesting quotes from your book. You probably have a ton of interesting tips or tidbits in your nonfiction book. Share those quotes in fun ways that engage your audience and encourages them to share with your audience. It’s fun to use a graphic-design tool such as Canva.com to do this. If you have images in your books, you can upload these to Canva, overlay your quote, and share these on Twitter. Images like that tend to get more likes and shares than plain text messages. You can do the same thing with book reviews. Take your 5-star book reviews from Amazon and post short excerpts of them in an image that you share. Here is a PDF I created with some sample images I created for my own nonfiction book.
  2. Tweet Your Milestones. Did you just send your manuscript off to the editor? Did your cover designer just give you the final cover design? Did you just sell 100 copies to a local school? Tweet about it. And you can make it fun for others to share by creating an image in Canva.com with the text being your milestone (Just sold 100 copies!)


  1. Like other pages related to your topic. Do this as your own page. Here’s how: go to a page you want to like and click on the box with the ellipses right under the main banner and to the right of the Like, Follow, Share boxes. A box pops up and one of the options is Like as your Page. That’s what you want to click. You may find that page reciprocates and likes your page as well. The big advantage here though is that now you can like and comment on their page as your own page – not just you as your personal profile. This is a great way to get more exposure for your own page. Your comments might be tips you can share from your own book. You don’t want to be too self-promotional when you do that. Just share the tip as your own page and say there’s more information found in Chapter 10, for example, of your book. Let people come ask you more about it. I also suggest sharing your Facebook page posts on your personal timeline with a comment.
  2. Invest in ads. You don’t have to spend a lot of money. In fact, you can spend as little as $1 per day. I suggest starting small and testing to see what works and what doesn’t and then later you can work with a larger budget if you want. Several of my clients have run a one-week ad for just $7 and found they get great results. They get more page likes, engagement, and their posts reach a much larger audience. I learned about this $1 per day idea from Dennis Yu of Blitz Metrics and highly recommend investing in his course. You can sign up for the course at blitzmetrics.com/fdd/. With the recent changes at Facebook, this is one way your page is more likely to be seen – particularly if you pay to boost posts that are already getting engagement – which means people are commenting on the post.


  1. Publish articles on LinkedIn Pulse. Write articles related to your book topic and publish these on LinkedIn to showcase your expertise. It’s very easy. When you log in to LinkedIn one of your choices to post is to write an article. Include an image and a link at the end of your article to where they can learn more about you – your website or Amazon author page. These articles can be seen by people who aren’t even connected to you. Be sure to follow up and reply to any comments made on your articles. Remember to view the analytics for your articles to see how many people are viewing them, liking them, and sharing them.
  2. Utilize groups. If you haven’t yet joined any groups, do so. Find groups related to your book’s topic and join them. Then engage in conversations already there. As with any social network, enlighten and educate with your comments. Show your expertise so people will want to come view your profile, connect with you, and eventually learn about your book. You might even consider starting your own group.

If you like this post, you’ll want to check out our Be Social – Get Noticed monthly service packages.

Market With Articles


Writing articles is a low or no-cost and effective way to market yourself. Articles help direct people back to your website and are good for SEO. Make sure you also post your article on your own blog. Then be sure to share it across all your social media networks: Pinterest, LinkedIn, Facebook, Twitter, and Google+.

You can read some of my articles at Ezine Articles.

© Padal | Dreamstime Stock Photos & Stock Free Images

Winds of Change

I was looking out my window one day when the wind picked up and the weather suddenly changed from sunny to rainy and gloomy. I immediately thought of the phrase ‘winds of change’ and thought of how business can be affected by unexpected change.

I believe that change is good and even necessary in business. Many though fear change and don’t want to embrace it. I would like to encourage you to prepare for and embrace change. Change means growth and trying new things. It means being adaptable in the ways we do business.

Think about your business as it is now and what’s not working. If something is not working, you need to change it. Take steps to make these changes. If the changes don’t work, try something else.

In today’s market it’s becoming more and more difficult to keep doing the same old thing and get through to people – especially when it comes to marketing our business. Many ignore direct mail messages, email messages, and television advertisements. What people do now is look for the information they want. How? By looking on the internet.

So you need to have a web presence – a website, a blog, writing articles, using social media. Make information about your services available and easy to find.

If you want to learn more about embracing change, I strongly encourage you to read Who Moved My Cheese?

Become an Expert – Write an Article

Become an expert by writing an articleIf you’d like to become known as an expert in your field, writing articles is a great way to do that. Just start writing about what you know. It doesn’t have to be lengthy, but should be informative.

Your article should end with your bio with all the pertinent information such as your name, your website address, and email address. Offer your article for reprint as long as all your contact information and links are included. Then start submitting them.

Here are a few places you can submit articles at no charge:

Article Alley
Article City

If you’d like help creating and submitting articles, please contact us. Our ghostwriter, Deb, has authored hundreds of articles and writes about article marketing, ghostwriting and article distribution.