Your Book Publicity Menu: Third Course, Social Media

This entry is part 7 of 8 in the series Book Publicity Mini-Course

Whether you love it or hate it, social media is here to stay and is an important marketing tool. When editors, interviewers, book reviewers, podcasters, and others see that you’re active online, they know you will spread the word about any media coverage they do for you.

You’ll need to decide which social media platforms to use based on what you like to use, where your audience is, and which platform works best for your book’s topic. Track your results and adjust as needed. Make it fun!

If you need help creating or updating your social media platforms, contact us. It’s our specialty.

How do you keep up with all the changes in social media algorithms?

Short answer: you don’t.

For the long answer, watch this 1-minute video: