iDigress Podcast with Host Troy Sandidge

This entry is part of 13 in the series Podcaster Interviews

1. Tell us about your podcastTroy Sandidge photo

iDigress Podcast is a fast-paced, energetic, value-packed podcast covering Marketing, Business, Strategy, and Social Media infused with culture. The podcast is very digestible, with all episodes under 20 minutes with key takeaways. This would be a beneficial podcast for SMBs (Small-Medium Businesses), Entrepreneurs, Start-ups, Sidehustlers, and even National Brands. I provide successful digital marketing tips, strategies, systems, solutions, and frameworks during each episode. A new episode is released every Wednesday.

2. Why did you start this podcast?

I didn’t see too many podcasts in my field that articulated things and connected culture from a BIPOC perspective. Not only that, I wanted to provide an audio experience that is different from the norm. I wanted the podcast to educate, engage, entertain as well as spark curiosity and provide insight that could be utilized immediately.

3. How long have you been podcasting?

I’ve been appearing as a guest (and even sometimes co-hosts) for the past 4 years on podcasts on Marketing, Social Media, Faith, Motivation, Business, Technology, etc. With everything going on in 2020, I thought it was time I created my own to connect and grow with my community in new ways.

4. What do you look for in a guest?

A guest would be one who can provide unique experiences no matter what industry they are in or phase of their career, as long as their story and insight can connect back to either Marketing, Business, Social Media, Strategy, or Culture. You’ll notice I currently don’t have guests on the show, as the podcast isn’t an interview-themed style show. But there is a list where guests can be added and will be part of the show at pivotal podcast episode milestones.

5. How can listeners find you?

Podcast – search “iDigress” (all one word) on your favorite place you like to listen to podcasts
Troy’s Social – social media is @FindTroy on all social platforms

6. Is there anything else you’d like to share?  

I’d like to leave my Marketing Philosophy for thought:
“Imagination is the Engine.
Content is the Fuel.
Social Media is the Roadmap.
Marketing is the Roadmap.
Sales is the Destination.
Culture is the GPS.”

Troy Sandidge Bio:

Troy Sandidge is a renowned marketing strategist who empowers brands to increase social engagement, elevate brand authority, and maximize revenue through his D.A.R.T. Marketing Methodology™ and C.L.O.V.E.R. Business Framework.™

As a former Vice President of a Chicago create agency and currently the Chief Strategy Officer of a national brand agency, Troy has over 10 years of experience navigating brands through the “digital universe.” He is also an international speaker known for his dynamic energy and frequent use of acronyms. 

Brands partner with Troy to build personalized solutions to their marketing problems and dilemmas. He leverages the power of social media, relationship marketing, community building  to achieve the results brands want. Troy is a Leading Source of Successful Social Media Marketing Solutions by the New York Weekly and a Los Angeles Wire’s 30 Under 30.

The marketing strategies, systems, and solutions Troy develops for SMBs to Fortune 500 companies have cumulatively generated millions in revenue and counting.