A couple of years ago Chrissy and I connected on LinkedIn and I invited her to schedule a time we could chat to learn more about each other and how we could support one another in our businesses. We have even done some work together.
Tell us a little bit about your business.
I founded This Edited Life in 2015 to serve authors who need help communicating their best ideas. As a ghostwriter and editor, I help shape the books so that the author’s first impression is the best it can possibly be.
How would you describe your ideal client?
Most of the authors I work with are service-based business owners. They have been in their industry at least 5 or 10 years, often longer. The content they need are short-form pieces like blog posts and newsletters or long-form content like whitepapers and business books. The topics range across industry but what they have in common is a business focus, whether that be on their proprietary business process or on sales or leadership.
How did things change for you in 2020 and how did you manage to weather through the year during the pandemic?
2020 has been hard for a lot of my clients and it’s been challenging for me as well. My work life didn’t change very much because I have been working from home full-time for years. The main thing that’s changed is missing the in-person connections I used to enjoy. While I have clients all over the US, my local network is important to me and I’ve really missed
What is your favorite tip for using social media?
Focus on individual relationships. Make authentic friendships that you can take offline.
What are your goals for 2021?
My goals for 2021 are to do more of what I love. I am using this year to devote time to client projects
Where can authors find you?
Is there anything else you’d like to share?
Putting your work out there can feel scary. If you want a hand making your words more powerful, I am happy to help.
As a ghostwriter, I enjoy working with authors on their content strategy and websites. My clients are often service-based business owners and members of the creative community who rely on me to help them better communicate their thought leadership and grow their business.